The Chinese character haku (白) means “white.” Adding a line on top, the character becomes one hundred (百), which carries the meaning of abundance. Haku is just one step away from abundance, you could say.

Haku intends to provide you that one missing thing, adding one to realize the ninety-nine pieces of happiness you already possess. Haku wants to be a place that brings a small piece of happiness to your day.

一を乗せたら、百。
ひとつ、幸せなものを手にすることで、
九十九の幸せに気づく。
一日を少しあかるくする小箱です。